Culture Ready
The project was born out of a study that identified there is a need to provide a resource for small and medium tourism operators (SMEs) in New Zealand to improve cultural awareness and preparedness in delivering the New Zealand tourism experience. The SMEs were challenged by accessing existing resources that cater to their needs. Therefore, the project provides a platform for small and medium tourism operators (SMEs) in New Zealand to increase cultural awareness and improve business preparedness to serve visitors.
The project specifically focuses on providing cultural understandings related to South East and North Asia, and Latin American visitors to New Zealand, markets that have been observed to have a significant growth pre-Covid-19, a potential that will open up again once the pandemic has passed.
The training programme is developed to equip front line staff, managers, and marketing and sales staff working in tourism and hospitality, including hotels, restaurants, attractions and transport with cultural awareness to enhance the visitor experiences. It will also offer the opportunity to test the knowledge and obtain a certification.
Industry Insights
Booking rooms vs beds
Clothing and safety
Eating and Cooking
Greetings and translations
Muslim visitors
Argentina
Brazil
China
Indonesia
Japan
Malaysia
Singapore
South Korea
South East Asia
North Asia
Latin America
Maori Values
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Cultural Insights
Booking rooms vs beds
Clothing and safety
Eating and Cooking
Greetings and translations
Muslim visitors
Pets and animals
Bathroom Etiquette
Argentina
Brazil
China
Indonesia
Japan
Malaysia
Philippines
Singapore
South East Asia
North Asia
Latin America
See more less